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Eureka Soft Launch
Things have been going well with Eureka. We've been laser-focused on the product over the last couple months, making it easy to correctly complete an…
Noah MacCallum
May 2
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Eureka Soft Launch
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New Year Reflections
2021 Highs and Lows, 2022 Goals and Intentions
Noah MacCallum
Jan 3
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New Year Reflections
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Oct. 2021: Back in SF, Fundraising, Euca, Pip
I'm back in San Francisco, and in my community house Eucalyptus, and the company is going well. Life is good. Company Zain and I are partway through…
Noah MacCallum
Oct 11, 2021
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Oct. 2021: Back in SF, Fundraising, Euca, Pip
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Life Update: Springtime in Canada
What I've been up to, and the latest on the startup front
Noah MacCallum
Jul 6, 2021
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Life Update: Springtime in Canada
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Drugs: Why and How
We Need New Cures Improving our habits and behavior is undoubtedly a massive opportunity to proactively improve human health, for pennies on the dollar…
Noah MacCallum
May 3, 2021
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Drugs: Why and How
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Behavior Change Part 3: Building Products
This is the final post in a three part series on behavior change, covering theory, case studies, and how to build products for behavior change. The…
Noah MacCallum
Mar 20, 2021
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Behavior Change Part 3: Building Products
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Behavior Change Part 2: Case Studies
This is the second post in a three part series on behavior change, covering theory, case studies, and how to build products for behavior change. Noom…
Noah MacCallum
Mar 19, 2021
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Behavior Change Part 2: Case Studies
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Behavior Change Part 1: Theory
tl;dr I’ve been doing some thinking and research on behavior change and wanted to share what I’ve learned. This is the first post in a three part series…
Noah MacCallum
Mar 18, 2021
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Behavior Change Part 1: Theory
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Tech's Optimization Power
Be Careful Where You Point That Thing
Noah MacCallum
Jan 12, 2021
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Tech's Optimization Power
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Platforms and Adaptive Systems
Whether in business or biology, complex systems repeatedly exhibit platform-application dynamics, with separation between broadly useful…
Noah MacCallum
Jan 6, 2021
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Platforms and Adaptive Systems
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Life Update: Post-Forward
Reflections, funemployment, and what comes next
Noah MacCallum
Dec 15, 2020
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Life Update: Post-Forward
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Radical Empiricism: An Overview
The list of jobs that are likely to be automated within a decade is getting longer. Thanks to GPT-3, writers are starting to sweat. Surprisingly, it…
Noah MacCallum
Nov 30, 2020
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Radical Empiricism: An Overview
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